ROCO Interiors — Privacy & Data Protection Policy

Last Updated: July 22, 2026

ROCO Interiors respects your privacy. This policy explains what personal information we collect, how we use it, when it may be shared and the choices available to you.

This policy applies when you:

  • Visit roco.pk
  • Contact ROCO through WhatsApp, email, telephone or social media
  • Request a quotation
  • Place or pay for an order
  • Arrange delivery
  • Submit an after-sales, warranty, repair, cancellation or refund request

1. Information We Collect

Depending on how you interact with ROCO, we may collect:

Contact and identity information

  • Name
  • Phone number
  • Email address
  • Billing or delivery address

Order information

  • Products ordered
  • Dimensions and quantities
  • Material, colour, fabric and finish selections
  • Customization instructions
  • Quotation, invoice and payment status
  • Delivery and access information

Payment information

We may receive payment references, transaction status, sender details and limited payment information required to verify an order.

Where a bank, payment gateway or payment-service provider processes a transaction, that provider handles the payment according to its own terms and privacy practices. ROCO does not require customers to provide card PINs, OTPs or online-banking passwords.

Customer-care and after-sales information

When you request support, we may collect:

  • Order or invoice number
  • Description of the concern
  • Product photographs and videos
  • Delivery details
  • Warranty or repair information
  • Communication and resolution history

Please avoid uploading unrelated people, documents or personal information that is not required to assess your request.

Website and device information

When you use our website, we may automatically collect:

  • IP address
  • Browser and device type
  • Operating system
  • Approximate location
  • Pages viewed
  • Referring page
  • Clicks, scrolling and navigation activity
  • Cookie and analytics identifiers

2. How We Use Your Information

We may use personal information to:

  • Respond to enquiries and quotations
  • Confirm and manufacture orders
  • Process and verify payments
  • Arrange delivery and installation
  • Provide order updates
  • Handle repairs, warranties and after-sales requests
  • Prevent misuse, fraud and security incidents
  • Maintain invoices, order records and business accounts
  • Improve our website, services and customer experience
  • Send promotional messages where you have agreed to receive them
  • Meet legal, regulatory or dispute-resolution requirements

We do not sell or rent customer information to third-party marketers.

3. Analytics, Cookies and Website Experience Tools

ROCO uses analytics and website-experience tools to understand how visitors use roco.pk and to improve navigation, product pages, website performance and the overall customer journey.

These tools may collect information such as:

  • Pages viewed
  • Clicks, scrolling and navigation activity
  • Referring pages
  • Browser, device and operating-system information
  • Approximate location
  • Website-performance and interaction data
  • Cookie or similar analytics identifiers

We currently use Microsoft Clarity, which provides behavioural analytics such as heatmaps and session replays. This helps us identify usability issues, understand how visitors interact with different parts of the website and improve the website experience. Microsoft recommends that websites using Clarity clearly disclose its use and explain the information captured and its purpose.

Microsoft Clarity may use first-party and third-party cookies or similar technologies, depending on the visitor’s location and consent choices. For visitors from the European Economic Area, United Kingdom and Switzerland, Clarity requires valid consent before using cookies for its full analytics functionality.

Where available, visitors can manage optional analytics technologies through the website’s Cookie Settings. Disabling analytics cookies may limit features such as continuous session recordings, but should not prevent normal use of the ROCO website.

For information about how Microsoft handles data, please review the Microsoft Privacy Statement.

4. When Information May Be Shared

We may share only the information reasonably required with service providers involved in operating ROCO, including:

  • Delivery and logistics providers
  • Payment providers and banks
  • Website hosting and technology providers
  • Developers and support providers
  • Analytics and website-performance services
  • Professional advisers
  • Government or regulatory authorities where legally required

For example, a logistics provider may receive the recipient’s name, phone number and delivery address but does not need access to unrelated support records.

Some service providers may process information outside Pakistan. Where this occurs, information will be handled according to the provider’s terms and the safeguards reasonably available to ROCO.

5. How Long We Keep Information

ROCO retains information only for as long as reasonably required for purposes such as:

  • Completing and delivering an order
  • Maintaining invoices and payment records
  • Providing warranty and after-sales support
  • Resolving disputes
  • Meeting accounting, tax or legal obligations
  • Protecting against fraud or misuse

Retention periods may differ according to the type of record.

For example:

  • Order and invoice records may be retained for business, warranty and legal requirements.
  • After-sales photographs and videos may be retained while the request is active and for a reasonable period afterwards.
  • Marketing contact information is retained until consent is withdrawn or the information is no longer required.
  • Website analytics are retained according to ROCO’s configuration and the relevant provider’s terms.

Information may be deleted, anonymized or securely archived when it is no longer reasonably required.

6. Data Security

ROCO uses reasonable administrative, technical and organizational safeguards appropriate to the information being handled.

These may include:

  • Restricted staff access
  • Account and password controls
  • Secure website connections
  • Access controls for customer-support records
  • Software and system maintenance
  • Secure handling of uploaded evidence
  • Limiting information shared with service providers

No website, communication channel or storage system can be guaranteed to be completely secure. Customers should not send passwords, PINs, OTPs or unnecessary sensitive information through ROCO forms, WhatsApp or email.

7. Your Privacy Choices

Subject to applicable law and any records ROCO must retain, you may ask us to:

  • Confirm whether we hold information about you
  • Provide access to relevant information
  • Correct inaccurate or incomplete information
  • Delete information no longer reasonably required
  • Stop sending promotional messages
  • Review a privacy concern
  • Explain how information connected with an order has been used

ROCO may request reasonable identity or order verification before acting on a request.

Certain information may need to be retained for active orders, warranties, accounting, fraud prevention, legal claims or regulatory requirements.

Marketing consent can be withdrawn at any time by using the unsubscribe option provided or contacting ROCO.

8. Children’s Information

ROCO’s website and furniture-ordering services are intended for adults.

We do not knowingly request orders or personal information directly from children. If you believe a child has submitted personal information without appropriate involvement from a parent or guardian, please contact us so the matter can be reviewed.

9. Third-Party Websites and Services

Our website or communications may link to third-party services such as:

  • Payment providers
  • Social-media platforms
  • WhatsApp
  • Delivery providers
  • External websites

Those services operate under their own privacy policies and terms. ROCO is not responsible for the privacy practices of an independently operated third-party service.

10. Changes to This Policy

ROCO may update this policy when our website, services, technology or legal obligations change.

The latest version will be published on this page with an updated date. Where a change materially affects how existing customer information is handled, ROCO may provide an additional notice where reasonably appropriate.

11. Contact ROCO

For privacy questions or requests, contact:

Email: info@roco.pk
WhatsApp: +92 317 6965610
Support Hours: Monday to Sunday, 10:00 AM–8:00 PM PKT

Please write “Privacy Request” in the email subject or opening message and provide enough information for us to identify the relevant order or record.

Your Information, Handled With Care

ROCO uses customer information to manufacture, deliver and support furniture—not to sell customer profiles.

We aim to collect only what is reasonably required, limit access to those who need it and communicate our practices clearly.